Pennies for Change

In 2016, ASI launched the Pennies for Change program to give employees a simple way to support charitable organizations locally and nationally. 

Employees may contribute a set amount or choose their own per-paycheck donation. At the end of each year, ASI donates the full amount raised and matches the first $5,000 contributed. 

Each year, ASI selects three charitable organizations to support. Employees are invited to nominate causes important to them, and final selections are determined through a company-wide vote. 

Since the program’s launch, participation and total contributions have steadily increased. 

Impact to Date: $146,000 

  • 2016: $5,000 
  • 2017: $13,000 
  • 2018: $15,000 
  • 2019: $15,000 
  • 2020: $16,000 
  • 2021: $16,000 
  • 2022: $16,000 
  • 2023: $16,000
  • 2024: $16,000 
  • 2025: $18,000 

Over the past 10 years, ASI employees have supported over a dozen charitable organizations, including: 

  • Colorado Freedom Memorial 
  • Make-A-Wish Colorado 
  • Humane Colorado (formerly Dumb Friends League) 
  • American Red Cross 
  • Boys & Girls Clubs 
  • United Way 
  • Back-the-Blue K-9s 
  • Sox Place
  • Iron Sharp Community Foundation 

The Pennies for Change program reflects ASI’s belief that meaningful impact starts with collective action. 

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